Category Design Legends: The Chief Market Officer
Jennifer “JJ” Johnson is a three-time #CMO and Category Designer. JJ is best known for her recent...
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Category Designer Spotlight: Kai Lenny
Kai is so awesome. When he was a kid growing up on Maui, he had his own set of real life...
Category Designer Spotlight: Bianca Valenti - Women's Big Wave Surfing
Bianca Valenti is a game changer. Her unique vision and dedication has led to designing her...
Category Design with Phenom People : Talent Experience Management
At our Category Design Executive Summit on Tuesday, Jonathon Dale, VP of Marketing for Phenom...
Category Design With Dropbox
She illustrated how fun it was to work on the Lightning Strike for the #Dropbox “Smart Workspace”...
What does it take to become a potential category designer?
Bryan Schreier, Venture Capitalist and Partner at Sequoia Capital, spoke with our Surf Ranch panel...
Category Design: It's Not Complicated, Just Hard
Naomi Allen, CEO and Co-Founder of Emilio Health is a seasoned operational leader in healthcare and...
7 Traps CEOs hit when shopping at the CMO store
It seems like lots of CEOs are shopping for CMOs these days.
Tesla's electric vehicle is the Chrysler minivan of the future
Tesla just gave away all its patents – and it’s a genius move. The electric carmaker has been in...
Beyond Users Podcast: Creating a Dominant Product
Dave Peterson is a co-Founder and Partner at Play Bigger, a consulting firm that coined the term...
Facebook is more proof innovation is thriving in Silicon Valley
Recently some of the digerati have bemoaned Facebook’s rise as the end of Silicon Valley. The...
Notion Capital Podcast: Category Thinking with Dave Peterson
By their very nature, most tech businesses are solving a problem customers may not they know they...