Play Bigger Advisors, Category Design, Category Creation, Marketing, Positioning, Category King, Technology, Startup, Silicon Valley, Growth Strategy, and Go to Market Strategy
AllRaise is an exclusive community of female business leaders working toward amplifying female voices, accelerating their success and creating a tech culture where women are..
Hosted by Sangram Vajre, co-founder of Terminus who created his own Category called “ABM”, the 90-minute forum was chock full of in-depth Category Design discussion and nuggets of..
At Play Bigger, we are stoked to see the rapidly growing interest in Category Design methodology and the emergence of dedicated Category Designers across the globe. To that end,..
Qualtrics created a category called experience management or XM and went public on the Nasdaq under the ticker symbol “XM”. Yep, that’s right, a ticker symbol which is their..
There’s nothing better than spiking the coffee and hopping on a Category Design Happy Hour co-hosted by Notion Capital’s Stephen Millard and Play Bigger’s friendly neighborhood..
Last week, Play Bigger’s Dave Peterson engaged in a lively category design zoom discussion with Jumpspeed Ventures, one of the top early stage VC’s in the Startup Nation of..
