Category Design Legends: The Chief Market Officer
Jennifer “JJ” Johnson is a three-time #CMO and Category Designer. JJ is best known for her recent...
Jennifer “JJ” Johnson is a three-time #CMO and Category Designer. JJ is best known for her recent...
Kai is so awesome. When he was a kid growing up on Maui, he had his own set of real life...
Bianca Valenti is a game changer. Her unique vision and dedication has led to designing her...
At our Category Design Executive Summit on Tuesday, Jonathon Dale, VP of Marketing for Phenom...
Dave Peterson is a co-Founder and Partner at Play Bigger, a consulting firm that coined the term...
By their very nature, most tech businesses are solving a problem customers may not they know they...
This category design webinar will walk through the science of category design, the foundational...
Watch Dave Peterson, co-author of PlayBigger, speak at the 1st Annual IAMPHENOM Conference on how...
Few people realize that Hallmark also owns diverse brands including Crayola crayons. The...
Bianca Valenti is defying all prior human endeavors to crack the glass ceiling on big wave surfing...
I have spent nearly two decades in enterprise software marketing and have seen category design...
Over the last decade in Silicon Valley there has been a building sentiment that, “the more money we...