Play Bigger Advisors, Category Design, Category Creation, Marketing, Positioning, Category King, Technology, Startup, Silicon Valley, Growth Strategy, and Go to Market Strategy
Cornerstone OnDemandwas founded more than 25 years ago and was acquired by Clearlake Capital Group (Private Equity) for $5.2 billion in 2021. Last week, they completed their first..
In 2014 we identified Docusign as the Category King of e-Signature. Docusign grew exponentially during COVID. Their market cap hit almost $60 billion in late 2021, a 10X increase..
What a day at the Montgomery Summit investor conference. Al kicked-off day two with a keynote unveiling a new investment strategy centered on the Category Contenders. We’ve shared..
Santa Monica, CA – March 6, 2024 – Today, Play Bigger Founder & CEO, Al Ramadan championed a groundbreaking investment strategy at the Montgomery Summit by putting a spotlight on..
In this replay of the Category Thinkers live AMA Podcast event with guest Al Ramadan, we dive deep into the art of category design. Discover how shifts in context—ranging from..
2023 was not a normal year. With financial upheaval, global crises, generational innovation, and the most dramatic CEO exit and reentrance in history, stability was nowhere to be..
