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Category Design News: Category King

Solving a Different Problem Solves Procurement Problems

Procurement means to obtainin or purchase critical goods or services, typically for business purposes on a large scale. When you focus on a new or unsolvable problem you move from..

Play Bigger Live Session Wrap

We recently hosted our first live Category Design session and we chose to dedicate it to Zeke Lunder.

Category Design Workshop // AllRaise

AllRaise is an exclusive community of female business leaders working toward amplifying female voices, accelerating their success and creating a tech culture where women are..

Play Bigger + Jumpspeed VC Zoom Meeting

Last week, Play Bigger’s Dave Peterson engaged in a lively category design zoom discussion with Jumpspeed Ventures, one of the top early stage VC’s in the Startup Nation of..

New Category : Continuous Controls Monitoring

Congrats to Notion Capital backed Panaseer for nailing their category with Gartner. We often say that starting with Gartner can be one of the hardest challenges in designing your..

Category Designer Spotlight: Kai Lenny

Kai is so awesome. When he was a kid growing up on Maui, he had his own set of real life Superheroes to look up to - legendary watermen like @lairdhamiltonsurf and @darrickd -..

Tesla's electric vehicle is the Chrysler minivan of the future

Tesla just gave away all its patents – and it’s a genius move. The electric carmaker has been in danger of becoming a pioneering company in a small niche of the automobile market...