Skip to content

Blog: Jennifer Johnson

Building Asia Pacific and Australia Category Kings

A CMO's Guide to Sticking the Category Design Landing

Jennifer Johnson, the newly appointed CMO...

A CMO'S guide to sticking the Category Design Landing.

Congratulations. You’ve done everything right to design your category: articulating the category...

Go-to-market and category design fundamentals

Hi, I'm Jennifer Johnson. Most people that know me call me JJ, so that's totally fine if you want...

Jennifer Johnson discusses her next step as a Category Designer.

I have spent nearly two decades in enterprise software marketing and have seen category design...