Blog: Category Design Legends
Airtable voted #1 on the 2022 Enterprise Tech 30 List!
The Enterprise Tech 30 presented by Wing Venture Capital names private companies in Enterprise...
Play Bigger + Jumpspeed VC Zoom Meeting
Last week, Play Bigger’s Dave Peterson engaged in a lively category design zoom discussion with...
Keep the World Adventurous Forever
At just 37, R.J. Scaringe has been described as the antidote to Tesla founder Elon Musk. During the...
Category Design Summit Panel Highlight: Michelle Valentine
Back at our 2018 Category Design Summit, Michelle engaged the entire panel with an interesting...
Category Design With Dropbox
Lin is a talented category designer and during her talk she illustrated how much fun it was to work...
Tesla's electric vehicle is the Chrysler minivan of the future
Tesla just gave away all its patents – and it’s a genius move. The electric carmaker has been in...
How Hallmark exemplifies the Category Design Journey
Few people realize that Hallmark also owns diverse brands including Crayola crayons. The...
Positioning to win: The secret power of a Point of View
Zuckerberg called this map a “social graph.” He built his company, product and marketing around the...
Enterprise software is Back in Black
A generation of startups is harnessing momentum in cloud services, social networks and mobile...